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Miller Groundbreaking appoints Olivia Smith to join their award-winning in-house marketing team as Marketing Manager, in another move that supports its target of becoming the global leader in the excavator attachment market.


Since its establishment in 1978, Miller has achieved a reputation of being revolutionary and forward-thinking. The organisation, headquartered in Cramlington, Northumberland, specialises in supplying high-quality attachment solutions to the world’s leading earthmoving original equipment manufacturers (OEMs), OEM dealers, and global excavator end users.


As a result of the organisations plans to expand its product portfolio and worldwide presence further, Miller recognised that a Marketing Manager was required to support the sales and marketing teams globally to drive this international expansion.


Olivia joins Miller with stand-out experience working specifically for B2B industries within the manufacturing sector. Before Miller, Olivia worked for an industry-leading international maritime vessel and equipment provider where she was responsible for building a strong brand and reputation, a clear market positioning, company pride and a more transparent organisation.


At Miller, Olivia will be responsible for day-to-day operations of the marketing department, management of its team and working closely with the senior leadership team to develop global marketing strategies that will drive profitable growth.


“This was a great opportunity to join a business with such a fascinating story during what is an exciting time for the construction industry. The marketing team have a fantastic skillset, and I am excited to work with them to deliver exceptional marketing in our field, leveraging my experience of working with innovative technology to promote Miller’s offering effectively. The main focus of this next year will be on promoting Miller across various channels and growing our international portfolio to drive the next phase of growth for Miller.”

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